Tag: YouTube

Google’s search data shows YouTube’s influence over this season’s hottest toys

If there was any doubt about YouTube’s power to influence children, look no further than this year’s list of the hottest holiday toys, based on Google shopping search data. According to the search giant, at least four of the top ten most searched toys were among those heavily featured in

Netflix rival Iflix launches $5M search for up-and-coming filmmakers in Asia

Netflix is increasing its efforts in Asia after it commissioned more local content and began testing more aggressive price points, but one local rival is hitting back with a program to spotlight promising creators in the region. Malaysia-headquartered Iflix, which operates in 26 countries across Africa, the Middle East and Asia, today

YouTube rolls out autoplaying (but silent) videos on its mobile app’s homepage

YouTube on Monday announced a significant change to its mobile app – it will now autoplay videos by default when users are browsing the app’s home page, aka the “Home” section of the app. Fortunately, the videos will not autoplay with the sound enabled, the company says. Instead, the feature

YouTube rolls out Stories to creators with over 10K subscribers

A year ago, YouTube launched its own take on Stories, with the addition of a new short-form video format called Reels. The feature, which was rebranded as “YouTube Stories” at last year’s VidCon, was initially available only to select YouTube creators. But in June, YouTube said it would expand Stories

YouTube Originals will become free and ad-supported by 2020

YouTube is preparing to move its original programming out from behind its paywall. According to reports from The Hollywood Reporter and Variety on Monday, which the company confirmed, Google’s video site will change its strategy around originals starting next year. Instead of requiring a monthly subscription, YouTube Originals will become

YouTube and YouTube Music launch discounted subscriptions for students

YouTube today is launching lower-cost subscription plans for students who want to enjoy an ad-free version of YouTube or its music streaming service, YouTube Music. The new plans are the first significant changes to YouTube’s music subscription program since its launch last year. At that time, YouTube had also rebranded

As Taiwan prepares to vote on LGBTQ issues, a homophobic group is running ads before kids videos on YouTube

This Saturday, several issues related to LGBTQ equality, including marriage, are up for referendum in Taiwan’s mid-term elections. A little more than a year after the country’s top court ruled in favor of same-sex marriage, the LGBTQ community is once again fighting for their rights due to efforts by anti-gay

Google’s News Initiative heads to APAC with grants of up to $300K for media orgs

Google is expanding its efforts to support media to Asia Pacific after the search giant brought its Google News Initiative to the region. Known as GNI, the program is designed to “help quality journalism thrive in the digital age” by providing grants (i.e. cash without equity) to media organizations that

On Black Friday, you’ll be able watch the entire ‘Lego Movie’ in a YouTube ad

On Black Friday, YouTube says it’s teaming up with Warner Bros. Pictures to allow viewers to watch “The Lego Movie” for free, as part of a promotion for the upcoming sequel. YouTube recently (and quietly) began making certain movies like “Rocky,” “The Terminator” and “Legally Blonde” available for free, with

YouTube quietly added free, ad-supported movies to its site

YouTube quietly added around 100 ad-supported Hollywood movies to its site, beginning last month, according to a new report from AdAge. The titles include a mix of classics like “Rocky” and “The Terminator,” as well as other family fare like “Zookeeper,” “Agent Cody Banks,” and “Legally Blonde,” among others. Before,